Magic of Arab Woman exhibition in Saudi Arabia provides a wonderful and unrivaled opportunity to approach strongly the most developed and growing up market in the world at the sectors of beauty and fashion, the exhibition gives a unique comprehensive combination to cover all Arab women needs in the fashion and beauty.
Women percentage in Saudi is about 50% of the population, Saudi women considered one from the most elegant in the world and they are spending about %15 of their income on fashion and beauty.
Saudi spending on cosmetics is up to $2 billion and on clothes up to $6 billion. Saudi Arabia is also considered the most country in terms of spending on wedding parties with average expenses $55,000 per party. So the Saudi market in fashion and beauty is one from the important and attractive markets for the companies and brands.