Vera Wang is expanding her massive empire into cosmetics. The fashion designer is pairing up with the Estée Lauder’s BeautyBank, which owns brands like Flirt!, Good Skin, and American Beauty, to launch a 74-piece color cosmetics collection that will retail exclusively in Kohl's stores across the United States this April.
The makeup line will complete Wang's extensive range of branded products available at Kohl's, which includes clothing, purses, jewelry, sunglasses, shoes, sleepwear, outerwear, and home goods. "A pop of color is such a gorgeous way to let your natural beauty shine through," says Vera Wang. "It’s the ultimate accessory.”
Vera Wang has earlier released her Black by Vera men collection and White by Vera Wang, an affordable wedding gown line following Kim Kardashian's big fairytale wedding for which Vera Wang designed Kim's 3 wedding dresses.