An Exclusive Interview with Photographer Sara Sganga
In 2022, Sara won Italy Photographer of the Year and was among the Top 10 Best Wedding Photographers in the World.
She currently works on opulent weddings and exclusive training sessions in Italy and throughout the world, always looking for emotive, impactful, and creative photos.
And because Sara is a sensitive and artistic person, she never forgets the little details of the wedding pictures she captures and looks for beauty in every detail.
We had the chance to ask Sara Sganga a few questions and here is what she had to say.
Are there any specific trends you find particularly exciting or noteworthy in the current wedding photography landscape?
Wedding photography now tends to become standardized because social media creates a flat world of photographing a wedding. But to be unique you have to be different, not follow fashion and let yourself be carried away by your instincts.
How do you facilitate effective communication and coordination with couples who may be planning their wedding from abroad, ensuring all their specific needs and preferences are met?
I'm not a wedding planner but I am a photographer, and I often find myself giving lots of logistical, style and itinerary advice. To make my couples (especially foreign ones) as stress free as possible, I always consider myself available via email and available to make as many video calls as possible.
The relationship with the wedding photographer never ends, those photographs will live forever through generations: it is therefore important to establish a connection between the spouses and the photographer. Only in this way can magic happen.