Rotana Expands Middle East Portfolio with Flagship Property in Makkah

Rotana has announced the signing of Rotana Jabal Omar - Makkah at the Future Hospitality Summit (FHS) Dubai 2025, marking a major step in the hotel management company's regional expansion strategy.

The new property, set within one of the Kingdom's most prestigious mixed-use developments, will add 655 rooms to Rotana's Middle East footprint. Located steps from the Al Masjid Al Haram, the multi-tower complex is designed to serve the millions of pilgrims and visitors who travel to the Holy City each year.

The hotel will offer world-class hospitality, premium accommodation, and a wide selection of dining venues, aligning with Saudi Vision 2030's goals to increase pilgrim capacity and enhance service quality. This project reinforces Rotana's commitment to contributing to national tourism and economic growth in the region.

Commenting on the new signing, Philip Barnes, CEO of Rotana, said: "This signing represents a defining moment in Rotana’s journey of growth across the Middle East and a powerful reaffirmation of our commitment to Saudi Arabia. The Kingdom’s hospitality landscape is evolving at an extraordinary pace, and we are proud to be part of this transformation in Makkah, a city that holds deep cultural, spiritual, and historical significance. Rotana Jabal Omar – Makkah will be more than just a hotel; it will be a landmark destination designed to elevate every aspect of the guest experience. By blending world-class hospitality with authentic Arabian warmth, we aim to create a sanctuary of comfort and connection for pilgrims and travelers alike. This project embodies Rotana’s passion for excellence and our mission to contribute meaningfully to the Kingdom’s tourism vision and economic growth."

Read: 4 New Rotana Hotels to Open in 2025