WE DO 2025: Eastern Sicily Becomes the World Stage for Destination Weddings

The first edition of WE DO – Wedding & Destination Opportunities, an international event entirely dedicated to destination weddings will come to life in the stunning setting of Eastern Sicily. The event is scheduled for October 20 and 21, 2025 between Syracuse and Catania, territories that embody an authentic and refined Sicily projected toward the future.

The initiative is organized under the patronage of the Sicilian Region, which has always been committed to enhancing its heritage through strategic projects aimed at sustainable territorial development. WE DO perfectly fits this vision, placing Sicily at the center of a global narrative that celebrates beauty, identity, and enterprise.

Conceived by Sicily for Weddings, a company specialized in promoting Sicily as a destination for international weddings, WE DO is more than an event: it is a vision project, a container of relationships and opportunities. It is the chance for every territory to tell its story, and for every wedding professional to connect with a broad and qualified network. Its language is fresh, open to change, oriented toward innovation and inclusion.

The journey begins upon arrival at Catania Airport – a key hub connecting Sicily with major international destinations – and unfolds over 2 days of experience, networking, and inspiration.

The WE DO 2025 format includes:

• Immersive experiences to discover the territory through culture, flavors, nature, and traditions;
• A full day dedicated to business networking, with B2B meetings between international buyers and local suppliers;
• Round tables and discussions guided by experts, focusing on emerging trends, sustainability, inclusion, digital strategies, and new markets;
• Exclusive events designed to inspire, connect, and celebrate Sicily through unique atmospheres.

From the very beginning, Wedding Sicily and Panta Rhei Wedding have been part of WE DO’s vision - not just as partners, but as Believers, companies that chose to build this project alongside founders Fabio Marcianò and Laura D’Ambrosio, fully sharing its values, direction, and objectives. "Together with Laura, we always believed that destination weddings needed broader vision - one that recognizes not just the value of the event itself, but also teamwork, shared efforts, and collaboration among professionals. The barter system, at the heart of WE DO, is for us a fundamental tool: it allows the creation of sustainable events that generate real and concrete value. More well-structured events mean more visibility, more leads, and more work for the entire supply chain" said Fabio Marcianò, CEO of Sicily for Weddings.

"As CEO of Panta Rhei Wedding, a company that has been a solid presence in the destination wedding sector for over 20 years, I am proud to represent an organization that combines experience, excellence, and attention to detail. I will personally take care of the stylistic and scenic aspects of the evening events, with the aim of showcasing Sicily as an exclusive destination for high-level weddings. WE DO is an opportunity to build authentic connections among professionals from all over the world and to create synergies that last over time," said Luca Melilli, CEO of Panta Rhei Wedding. 

"As true pioneers in the world of destination weddings, at Wedding Sicily we strongly believed in Sicily. Today, after 20 years, we can say we have won our bet. We know exactly what this land can offer to international couples, but we continue to look for unconventional venues, offering tailor-made experiential services. Seeking new inspirations and embracing new challenges is essential for us. Putting ourselves to the test and engaging with distant realities is one of the key tools for the growth of Sicily as an ideal destination for an increasingly wide international audience," said Alessandra Bentivoglio, Wedding Sicily.

As its main media partner, WE DO is proud to announce the collaboration with Sposi Magazine, one of the most authoritative wedding publications at the national level, also widely recognized internationally. Born from a Sicilian team, the magazine represents an authentic bond with the territory and a valuable ally to narrate the evolution and identity of destination weddings.

"Sposi Magazine is delighted to be the media partner of WE DO. Events like this not only offer a space for dialogue among wedding professionals and operators, but also highlight the excellence, innovation, and creativity that define our industry. Our magazine has always supported the value of networking: building connections among professionals, fostering collaborations, and promoting the exchange of ideas are at the core of our editorial mission. Participating in this initiative means contributing to strengthening the wedding community and consolidating the culture of marriage as a unique and memorable experience," said Paola Pizzo, Editor-in-Chief of Sposi Magazine.

With WE DO 2025, Eastern Sicily positions itself at the heart of a global network built on shared visions, authentic relationships, and innovation, confirming its role as one of the most sought-after destinations worldwide for weddings and events that combine excellence, inclusion, and local value.