India Launches World Campaign to Attract More Destination Weddings

India's Ministry of Tourism revealed an ambitious campaign designed to position India as a premier global wedding destination, according to a statement issued by the Ministry. The campaign aims to expand the wedding industry in India by inviting couples worldwide to embark on an extraordinary journey to celebrate their special day in India. 

The campaign, which was inaugurated by Union Minister for Tourism G Kishan Reddy in Mumbai, is the start of an exceptional voyage towards establishing India as the epitome of wedding destinations by unlocking the potential of India's huge wedding industry. "Through the launch of this campaign, I extend an invitation to couples around the world to discover enchanting dream wedding locales within our incredible nation," Reddy said.

The Minister highlighted that the campaign would ensure every aspect of a unique wedding experience, from the initial introduction to the final vows, which exemplifies India's warm hospitality and rich heritage. The campaign commences by profiling around 25 key destinations throughout India, showcasing how India harmonises with the couples' wedding aspirations. From breathtaking landscapes to sacred rituals, from delectable culinary experiences to cutting-edge infrastructure, this campaign encapsulates India's magnificence.

The campaign encompasses a range of wedding themes including beach weddings, nature-themed celebrations, regal weddings, Himalayan nuptials, and more, providing couples the opportunity to craft their dream wedding experiences enveloped in India's charm.

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