Vowing to eclipse last year’s showing, the ever-popular BRIDE show is pulling out the big guns by bringing some of the region’s best designers under its roof. These designers and fashion houses are tailored especially to the sensibilities and tastes of the GCC, making it the perfect platform for style conscious buyers and brides to be from around the region.
These brands are a representation of the evolving fashion in the Middle East, where culture and modernity meet to create timeless pieces. Here are just a few of these must see, headlining regional exhibitors coming to the BRIDE show.
Amato – Launched in 2002 in the UAE, Amato has made a name for itself by dressing some of the biggest celebrities in the world. From world, renowned super-models like Heidi Klum and Tyra Banks to singing sensations such as Beyoncé, Nicki Minaj, and Shakira, have all donned Amato Couture. The fashion house will be closing the BRIDE fashion show too through a show stopping performance on the catwalk, so make sure you don’t miss it!
Atelier Zuhra - Established in 2015 in Dubai, Atelier Zuhra is relatively a new-comer to the fashion world, yet it has managed to find huge success! The brand focuses on highlighting a women’s femininity using delicate embroidery, artistic design, and outstanding fabric to make timeless dresses.
Zahra Karmostaji – Zahra draws inspiration from classical and elegant designs of the past mixed with contemporary patterns that define the avant-grade, Middle Eastern women of today. The brand firmly believes that modern Arab women are entitled to express themselves and feel comfortable in whatever they wear, ensuring that every woman can find a piece that reflects their unique personality with the Karmostaji collection!
Studio8 - Studio8 is a unique shopping destination for those looking for style and sophistication. The multi-designer boutique, is the ideal place to go to when it comes to contemporary fashion, handpicking collections from the very best designers in the Middle East and Asia, and is considered the UAE’s ‘IT’ spot.
Moreover, Insta-famous influencers including Noha Nabil, Banat Zayed and Mariam Al Yassi will also be on hand to discuss the latest trends. Youtube sensation Taim Al Falasiwill also be joining Sarah Belhasa alongside the troupe of social stars to share their expertise on the industry.